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Why Zebras Don't Get Ulcers - With Robert Sapolsky
Part of the Series: Stanford Executive Briefings
Tackling the serious topic of stress in his famously entertaining manner, Professor Sapolsky sets the stage on a Kenyan savannah, with a hungry lion in hot pursuit of a terrified zebra. As he explains, the zebra's fight-or-flight response channels essential…
How to Segment a Market
Episode 50 of Critical Business Skills for Success Series
The first question in developing a strong marketing strategy is figuring out who your customer is. That's where the tools of market segmentation come in. In this lecture, learn the basic principles that underlie solid segmentation analysis--whether you're working with…
The Creative Person - Practice and Passion
What, exactly, is creativity? Take a closer look at what makes a creative person in this introductory lecture that explores ancient ideas about creativity (including the muses of the ancient Greeks); debunks common myths about the sources of creativity; and…
Human Resources Strategy
Key Topics Human Resources Sainsbury's General Mills Soft HRM Hard HRM HR Strategy What's meant by a human resources strategy? How does it work in practice? Clip #1: "Introduction" - Clip #2: "Case Study 1 - HR Objectives and Stragety…
5 videos
Investing Skill, Strategy, and Temperament
Part of the Series: The Art of Investing
Welcome to a boot camp on investing! Discover the influences that led Professor Longo to a career in finance. Then meet some of the major figures you will study in the course. Survey the key principles and strategies that built…
Mindset, Motivation and Leadership - With Carol Dweck
Part of the Series: Stanford Executive Briefings
People are fairly evenly divided between those with either a growth or a fixed mindset about intelligence and talent. And leaders' mindsets, Professor Dweck shows, influence their ability to grow on the job and to develop successful teams. Leaders with…
The Power of Persuasion by Robert Cialdini
Part of the Series: Stanford Executive Briefings
Call it persuading, negotiating or convincing. Ethical influence is the foundation of successful leadership, management, sales, and customer service. Robert Cialdini has spent his career systematically studying the psychology of influence. In this program he reveals what lies at the…
The Stanford Video Guide to Negotiating
This true-to-life drama teaches specific skills that can give you the upper hand in any negotiation, while at the same time maintaining a positive working relationship with the other parties. Learn: About bidding strategies, and the hidden meanings behind bids…
Strategy Is Making Choices
Episode 1 of Critical Business Skills for Success Series
What do we mean when we talk about business strategy? Start thinking more smartly about strategy with this introductory lecture that covers four key facts about competition and the two drivers of profitability: industry structure and competitive advantage.
Positioning Your Offering
Episode 52 of Critical Business Skills for Success Series
Many products fail because marketers fail to communicate their true value. Here, Professor Hamilton takes you step-by-step through the positioning process, designed to create and communicate value. Case studies you'll learn from include Volvo in the 1980s, the emergence of…
Understanding the Time Value of Money
Episode 31 of Critical Business Skills for Success Series
Begin your focus on finance with an insightful look at the time value of money. Along with basic concepts and terminology (including risk and present/future value), you'll learn about the five types of cash flows that should be in the…
Negotiation - Myths, Misperceptions and Damned Lies by Margaret Neale
Part of the Series: Stanford Executive Briefings
Program Highlights What is your biggest source of power in any negotiation? How to redraw the boundaries of a negotiation in your favour? How focusing on the upside improves your deal. It's better to receive the first offer than to…
The Stanford Video Guide to Financial Statements
Learn common-sense ways to get the most out of your financial statements with this accounting video. Want to get more out of financial reports? This entertaining story gives you a revealing look at the accounting standards that dictate how calculations…
Recruitment and Selection
Topics in this program include: recruitment, human resources, workforce, planning, selection, insurance and industry. Clip #1: "Part 1: An Essential Guide to Recruitment & Selection" - Clip #2: "Part 2: The Recruitment Challenge" - Clip #3: "Part 3: Writing CVs"…
4 videos
The Man Who Discovered Capitalism - The Life and Ideas of Influential Economist Joseph Schumpeter
Joseph Schumpeter (1883-1950) coined the term "creative destruction" and generations of economists have adopted it as a shorthand description of the free market's messy way of delivering progress. Schumpeter believed capitalism would be destroyed by its successes and would spawn…
Benjamin Graham and Value Investing
Part of the Series: The Art of Investing
Many of the most successful investors of the 20th and early 21st centuries were hugely influenced by the work of Ben Graham, the pioneer of value investing. Study the underpinnings of his proven philosophy, including the contrasting strategies of the…
What Is Marketing?
Episode 49 of Critical Business Skills for Success Series
One of the core tenets of successful marketing is understanding your customer. But often times, you aren't the customer you're marketing to. What can you do instead? Find out in this introductory lecture on "Marketing 101", which also explores four…
Authentic Leadership
Part of the Series: Leadership: A Master Class with Daniel Goleman
Bill George is professor of management practice at Harvard Business School, and former chairman and chief executive officer of Medtronic. Goleman and George explain the authentic style of leadership - how leaders can motivate and drive performance through understanding and…
Strategy by Design - How Design Thinking Builds Opportunities by Tim Brown
Part of the Series: Stanford Executive Briefings
Successful innovations must be desirable to consumers, technically feasible, and viable from a business point of view. But how do you meet these requirements? Tim Brown advocates using the three stages of "design thinking": inspiration, ideation, and implementation. For inspiration,…
Lateral Thinking Is a Survival Skill
First, investigate the evolutionary history of creativity in human beings and the fascinating paradox of conformity and creativity - both essential to the survival and development of our species. Then, learn about how modern education approaches creativity in our youth,…